Vice President - Global Demand Marketing

May 9

Okta

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The World's Identity Company

Identity Management • Access Management • Single Sign-On • SaaS • Cloud

5001 - 10000

Description

• Develop and execute demand marketing strategies to drive pipeline growth, support sales objectives and increase brand awareness. • Drive accountability throughout your teams in exceeding our quarterly pipeline generation targets. • Collaborate with the global strategic, enterprise and commercial sales teams to identify and prioritize key markets and accounts, develop targeted marketing programs and support account-based marketing initiatives. • Create a strategy for delivering impactful global campaigns. • Lead the marketing pods - a triad of marketing leaders including field marketing, field solutions marketing and campaigns marketing - to deliver our pipeline targets. Provide cross-functional leadership in collaboration with sales development, customer success and marketing teams across the digital, content, product and partner functions to deliver fully integrated marketing plans. • Deliver high-quality programs that matter and establish fantastic relationships with prospects while creating lasting relationships with customers. • Work with Marketing Operations to analyze, optimize and report on results data.

Requirements

• Bachelor’s degree from an accredited university • Minimum 10+ years of experience in demand generation, field marketing, partner marketing, and/or campaigns marketing and a minimum of 5 years’ experience in a similar senior role • Proven track record of managing and mentoring a team of senior marketing leaders • Proven track record of working with sales leaders to build and consistently deliver results against agreed targets • Inbound and outbound marketing strategy/execution experience and a deep understanding of digital marketing best practices • Has excellent experience of driving, managing and executing marketing activities with channel partners • Proven track record of running successful Account Based Marketing programs • Proficient with gathering analytics and understanding data and insights • People management, including the ability to build a new team and work with diverse skill sets • Ability to navigate culture and politics across multiple functions • Ability to translate business objectives into a clear marketing action plan • Ability to translate business objectives in to marketing goals and measurements • Strong communication skills and ability to present to senior stakeholders and adapt to audience needs

Benefits

• Amazing Benefits • Making Social Impact • Fostering Diversity, Equity, Inclusion and Belonging at Okta • Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/