Product Marketing Manager, Content

May 8

HeyGen

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Diverse & engaging videos, made 10x faster & cheaper by AI.

Video Creator • AI Avatar • Text-to-video in Minutes • Realistic voices in 40+ Locales • generative AI

11 - 50

💰 Seed Round on 2022-11

Description

• Develop and refine user-facing messaging that clearly articulates the value and advantages of our products for our diverse use cases and audiences • Create and maintain exciting marketing content for our core products and launches including in-product messaging, demo videos, web pages, blog posts, social copy, email campaigns, customer stories, and more • Collaborate with various teams to ensure alignment between self-serve and enterprise marketing efforts • Help analyze data and user feedback to recommend improvements to our content strategy • Help plan and execute a content calendar around strategically timed campaigns • Contribute to the development and maintenance of our brand style and tone of voice

Requirements

• 3+ years of experience in marketing, preferably with experience in B2B product marketing and content creation • Content or journalism background or interests • Strong communication skills, both written and verbal, with an ability to create clear and persuasive content • Work samples you can share (bonus for visual content) • Enthusiastic about working in a fast-paced and dynamic environment

Benefits

• Competitive salary and benefits package • A pivotal role in a company leading innovation in the AI-driven visual content sector • A dynamic and inclusive work environment that fosters creativity and innovation • Opportunities for professional growth and skill development in cutting-edge marketing techniques • A collaborative culture that values teamwork and employee insights • This role is 80-100% in-office